Our Approach

How we run
a campaign.

We're a new agency, which means our process is built to be done right — not done fast. Here's exactly how we'd approach a partnership with your brand, step by step.

Phase 01
Strategy

Discovery & Strategy

Every engagement starts with understanding your brand, audience, and goals. Before a single creator is approached, we define the message, the platforms, the content formats, and the metrics that will define success.

Kickoff callAudience definitionChannel planSuccess metrics
Phase 02
Sourcing

Creator Vetting & Sourcing

We identify creators who genuinely fit your brand, then vet each one for audience authenticity, engagement quality, and content credibility. We share a shortlist with our reasoning — you approve every partnership.

Curated shortlistAuthenticity checksEngagement reviewYour sign-off
Phase 03
Outreach

Outreach & Negotiation

We handle creator outreach, rate negotiation, and contracts so you don't have to. Clear scopes, fair terms, and usage rights are agreed up front — protecting both your budget and the relationship.

Direct outreachRate negotiationContractsUsage rights
Phase 04
Briefing

Briefing & Approval

We write detailed, on-brand briefs and manage approval workflows so content stays authentic to the creator while staying true to your brand. Compliance and claim accuracy are reviewed before anything goes live.

Creative briefsApproval workflowCompliance reviewPosting schedule
Phase 05
Execution

Campaign Execution

We coordinate posting, monitor content as it goes live, and stay in close contact with creators throughout. You get a single point of contact and proactive updates — no chasing, no surprises.

Posting coordinationLive monitoringSingle contactProactive updates
Phase 06
Reporting

Reporting & Optimization

After the campaign, you receive a transparent report covering reach, engagement, click-through, conversions, and audience data — including what worked, what didn't, and our honest recommendation for what to do next.

Full performance reportAudience insightsHonest takeawaysNext-step plan

Want to be one of our first campaigns?

We're selective about who we work with so we can give every brand our full attention. Tell us about yours.

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